Walton County Winter Tourism Numbers are in!

*Jim Thompson | Northwest Florida Daily News | Published 7:02 a.m. ET April 14, 2021

Gulf Coast Winter Tourism is alive and well despite the Restrictions for COVID-19!

The recent release of last winter's Tourism and Economic Impact in Walton County shows an increase of over 20% for a whopping amount of $1 Billion, according to the Report by a Tallahassee-based Research company.

Between December 2020 and February 2021 there were 494,500 visitors to the beaches, which is a 105,000 person increase from the previous year.

Times have changed from past years, where the beaches were like ghost towns during the winter months, employees laid off due to lack of activity.

The Walton County Tourist Development Council says their focus has changed from targeting the younger families, but also to older couples and couples without children.  From just selling our beautiful Gulf beaches to offering alternative outdoor activities, such as biking and hiking and on hospitality services, such as Dining and shopping.

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